"Running your own business or helping to take another to market? Checkouts New Media Breakfast here every month for great tips"
"Want to know your ideal target market? Ask, who benefits the most from the product then look at cost to reach them. Soon narrows it down"
"B2B company and want to know if your USP adds value for your customer? Ask yourself; does it make them money, save them money or make them more comfortable in their choice? If not, its not!"